The artist De La Vega is know for his murals and sidewalk chalk drawings and aphorisms, such as “Become Your Dream.” Until 2010, he had a gallery on St. Mark’s Place in the East Village. Five years ago, he filed a cease-and-desist letter against Apple, charging that the tech giant poached one of his slogans, “You Are More Powerful Than You Think,” for one of its new iPhone ad campaigns. The artist sought a compensated deal.
Be First to Comment